Privacy Policy

JaffaMSOnline ("we", "us", "our") is committed to protecting the privacy of everyone who visits this website. This Privacy Policy sets out how we handle personal data in connection with your use of jaffamsonline.com and any associated services, newsletters, or digital products.

We collect and use personal data only where there is a lawful basis to do so, and only to the extent necessary to provide and improve our services. We do not sell personal data. We do not use personal data for advertising purposes.

This policy applies to all personal data processed by JaffaMSOnline in connection with this website. It does not apply to third-party websites linked from this site — those websites have their own privacy policies for which we take no responsibility.

We collect only the personal data that is necessary for the purposes described in this policy. Depending on how you interact with this website, we may collect the following categories of information.

Information you provide directly:

• Your email address when you subscribe to our mailing list or free resources.
• Your name, if you provide it voluntarily when subscribing or making contact.
• Any information you include in a message when you contact us directly.
• Payment information (name, billing address) when you purchase a digital product — processed securely by our payment provider; we do not store full card details.

Information collected automatically:

• Your IP address and approximate geographic location (country/region level).
• Browser type, device type, and operating system.
• Pages visited, time spent on pages, and referring website.
• Dates and times of visits.

We do not collect sensitive personal data such as health information, financial account details, racial or ethnic origin, or political opinions, unless you voluntarily include such information in direct communications with us.

Personal information is collected through the following means:

• Email subscription forms — when you opt in to receive newsletters, free resources, or product updates.
• Contact forms — when you reach out to us directly via any contact form on this website.
• Purchase forms — when you purchase a digital product or paid guide through this website.
• Analytics tools — via cookies and similar technologies that collect browsing and usage data automatically when you visit the site.
• Email platform tracking — our email service provider may track whether emails are opened and which links are clicked. You can opt out of this tracking by unsubscribing.

We use the personal information we collect only for the specific purposes for which it was provided, or for compatible purposes as described below.

• To send email communications you have subscribed to, including newsletters, training insights, new article notifications, and information about digital products.
• To deliver digital products and process purchases you have made through this website.
• To respond to enquiries you send us via contact forms or email.
• To analyse and improve the website's content, structure, and performance using aggregated, anonymised usage data.
• To comply with legal obligations, including maintaining records required by applicable tax or consumer law.

We will not use your personal data for any purpose that is incompatible with the reason it was originally collected without first notifying you and, where required, obtaining your consent.

Legal basis for processing: where applicable data protection law requires a lawful basis, we process your data on the following grounds — your consent (for email marketing), contract performance (for product delivery), legitimate interests (for website analytics), and legal obligation (for record-keeping).

Your personal data is stored on secure servers provided by our third-party service providers, including our email marketing platform, website hosting provider, and payment processor. All providers are selected on the basis of their security standards and data handling practices.

We take reasonable technical and organisational measures to protect your personal data against accidental loss, unauthorised access, disclosure, alteration, or destruction. These measures include password protection, encrypted data transmission (HTTPS), and access controls limiting who can view personal data.

Data retention: we retain your email address and subscription data for as long as you remain subscribed to our mailing list. Upon unsubscribing, your data will be removed from active lists within a reasonable period. Purchase records may be retained for up to seven years in accordance with applicable accounting and tax obligations. Analytics data is retained in aggregated, anonymised form.

If you are located outside the country in which JaffaMSOnline operates, your data may be transferred to and processed in a different jurisdiction. Where this occurs, we ensure appropriate safeguards are in place in accordance with applicable data protection law.

We do not sell, rent, or trade personal data to any third party. We share data only in the limited circumstances described below.

• Service providers — we share data with trusted third-party platforms that help us operate this website and deliver our services, including our email marketing platform, payment processor, and website hosting provider. These providers are contractually obligated to handle data only as instructed and in accordance with applicable law.
• Legal compliance — we may disclose personal data if required to do so by law, court order, or government authority, or where we reasonably believe disclosure is necessary to protect our legal rights, prevent fraud, or ensure the safety of any person.
• Business transfers — in the event of a merger, acquisition, or sale of assets, personal data held by JaffaMSOnline may be transferred to the acquiring party, subject to equivalent privacy protections.

In all cases, data sharing is limited to the minimum information necessary and is conducted in accordance with this Privacy Policy.

This website uses cookies — small text files placed on your device by your browser — to enable essential functionality and to analyse how the site is used. We do not use cookies to serve advertising or to track you across other websites.

Types of cookies used:

• Essential cookies — required for the website to function correctly. These cannot be disabled without affecting core functionality.
• Analytics cookies — used to collect aggregated, anonymised information about how visitors use the site, such as which pages are most visited and how users navigate between pages. This data helps us improve the site's content and structure.
• Preference cookies — used to remember your settings and preferences across visits (for example, if applicable, language or display preferences).

You can control and manage cookies through your browser settings. Most browsers allow you to refuse cookies, delete existing cookies, or be notified when a cookie is set. Please note that disabling cookies may affect the functionality of this website.

We send email communications only to people who have explicitly opted in to receive them by submitting their email address through a subscription form on this website. We do not add email addresses to our list without consent.

• You can unsubscribe at any time by clicking the unsubscribe link included in every email we send.
• After unsubscribing, you will be removed from active mailing lists. You may continue to receive transactional emails related to any active purchase or delivery.
• We do not share your email address with third parties for marketing purposes.
• Our email platform may record whether emails are opened and which links are clicked. This data is used only to understand how our content performs and to improve future communications.

We aim to send relevant, useful, and infrequent emails. We will not send promotional emails from third parties, nor will we use your email address in any way not directly connected to JaffaMSOnline content and products.

Depending on your location and applicable data protection law, you may have the following rights in relation to your personal data. To exercise any of these rights, contact us using the details at the bottom of this page.

We will respond to all legitimate requests within one calendar month. In exceptional circumstances this period may be extended, in which case we will notify you. We will not charge a fee for reasonable requests.

This website is intended for adults aged 18 and over. We do not knowingly collect personal data from anyone under the age of 18. If you are under 18, please do not submit any personal information through this website.

If we become aware that we have inadvertently collected personal data from a person under 18, we will delete that data promptly. If you believe we may hold data about a minor, please contact us immediately.

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or for other operational reasons. When we make changes, the "Last Updated" date at the top of this page will be revised accordingly.

We encourage you to review this page periodically. Where changes are material, we may notify current subscribers by email. Your continued use of this website following any update constitutes your acceptance of the revised policy.